About

Find your spark,

make your mark

Are you a business owner with spark? 

You're different to the normal everyday entrepreneur because you're in business because of your spark - the fire burning inside of you that you just have to do and share with the world. 

My name is Gemma Moore and I’m here to help you find your spark and ignite your marketing so you can:


 Grow Your Reach

Increase Your visibility and

Build Your Authority

As a Marketing Strategist & Coach, I work with female entrepreneurs (especially those in rural and regional areas) who are ready to stop feeling so damn invisible. Maybe they’re doing *all the things* but not seeing any results. Or maybe they don’t even know where to start, so they avoid marketing altogether.

And to me, that’s a waste of talent and a damn shame. 

As women, we’re not so great at stepping forward to shine a light on how brilliant we are. We hide our spark – but secretly, we’re waiting for someone to notice what we have to offer.

I’m here to tell you: Shine that light, lady!  

But how do you find your spark? And then what do you even do with it?!

That’s where I come in. 

Sometimes I’m uncovering a spark, other times reigniting one. And occasionally some women are sitting on a spark that’s red hot and ready to go – they just need the tools and the know-how to get the most value from their marketing.


Tanya Kitto

Tanya Kitto

Provincial Kitchen

Working with Gemma is one of the best decisions I’ve ever made.  She is knowledgeable, confident & supportive in all that she does. Gemma helped give me the confidence to take the first step in launching our products & we have been going ahead in leaps & bounds ever since.


Thank you so much Gemma, I think if it wasn’t for you I’d still be second guessing myself & fumbling around not really knowing what I was doing.

No cookie cutter tactics here

Everyone is different. That's why I always connect with a quick marketing clarity call first  (want to chat ? click here to set up a call) so we can skip the cookie cutter advice and map out what you actually need. Your business isn’t ‘standard’ so your marketing advice shouldn’t be either. 

If you’ve ever thought to yourself:

"I’m showing up every day"​​​​​​​​​​​​​

"I’m doing all the things, why don’t people know who I am?"

"Why am I not booked out?!!"

...then chances are, we need to dig a little deeper to unleash that spark that’s hiding within – then use the right strategies to share it with the world.


Jay Crisp Crow

Jay Crisp Crow

Crisp Copy

“I contacted Gemma to work on a campaign with little notice and a ridiculously short deadline. She produced a strategic and flexible campaign in a crazy short time span and my ROI was nuts - for each $1 invested I got a return of $30. I really felt confident in her campaign and will certainly be back for more for launch 3!”

I've been telling stories and getting the message across as long as I can remember. 

Right from when I was a kid, I’d captivate my younger brothers and sisters with wild imaginings.

Today, I put those skills to good use helping my clients share their story with: 

  • Regular marketing coaching,
  • Creating launch strategies and campaigns, 
  • Implementing successful Facebook Ad campaigns and 
  • Writing winning award submissions 

so their business really STANDS OUT.  

My business, Red Spark Communications, launched in October 2011. Since that time, I’ve made all of the (expensive) mistakes so you don’t have to like, investing $10,000 in a coach who dropped me like a hot rock once things got hard, rebranding so many times your head would hurt, investing in software and courses which I didn’t need. I’ve been there and learnt a lot so I’ve got the chops to guide your business to safety.

I was sick of seeing marketing agencies selling copy/paste cookie cutter solutions that don’t work for everyone - leaving business owners disappointed when they didn’t get the results they’d hoped for – or been promised. So, I’m here to change that.

If you’re ready to find your spark, to shine bright with marketing strategies that work, to be heard and dare I say it, booked out, then let’s talk



Official Bio

Gemma Moore is ready to light the world on fire as a Marketing Strategist and Coach and she wants to take other sparky business women on the journey with her. 

 She helps women like you to grow their reach, increase their visibility and build their authority.

Gemma believes women who share their spark in their marketing can make their mark on the world - they just need help in fanning those flames baby! 

 So no more hiding in the shadows and waiting to be discovered - she will help you show up in the world the way you are truly meant to. She’ll be there to lead and nurture you the whole way. 

 Mother to three fire-cracker daughters, wife to her truck-driving husband Dwayne, she knows all about how to empower women to life-changing success.

 Gemma is a former ABC radio producer and now gets to carry on the love of storytelling with her Women with Spark podcast.